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ABOUT FAIRFIELD

If you are looking to buy a new or an Approved Used BMW make Fairfield BMW your first visit.

Explore the dealership

Welcome to Fairfield

SINCE 1967 Fairfield began in 1967, establishing a Lotus Franchise based in Leigh-on-Sea in Essex. Six years on, in 1973 Fairfield chose to become exclusively a BMW Dealer. In 1981 Fairfield’s current Head of Business, Peter Dodson, joined the company as an Accounts Clerk and in 1986 Fairfield BMW relocated to Bellhouse Lane, Leigh on Sea. Also, within that year, Mike Styles the current owner of Fairfield was employed as the Sales Manager. In 1990, the Fairfield Bodyshop opened; a BMW approved accident repair centre. The original Fairfield MINI showroom was opened in 2001 and was one of the first standalone MINI operations in the Country. Fairfield moved to their current site located on Arterial Road, Leigh-on-Sea in 1997 and in 2000 Fairfield scooped a prestigious award by winning BMW Dealer of the Year. After extensive refurbishment at the BMW site in 2013, Fairfield opened the doors of its new state-of-the-art MINI Dealership, in 2015, located next door to BMW. Fairfield’s success over the years has seen them win numerous awards for both Brands, culminating in 2018 by being nominated for and winning: BMW Retail Sales Retailer of the Year, MINI Aftersales Retailer of the Year, MINI Sales Regional Retailer of the Year, BMW Independent Retailer of the Year in 2019 and Peter Dodson won Head of Business of the Year. Fairfield are extremely proud of the success they have had since the opening of their very first showroom in 1967 and now, as then, continue to be a family-owned and run business. Since 1967 Fairfield has offered the highest levels of service and expertise. We aim to provide a 5-star Customer Experience to every customer. When we exceed your expectation, or if we fail to meet our own high levels of service please do not hesitate to contact me. Peter Dodson Head of Business 01702 420111.

Meet the team

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Peter Dodson

Head of Business

Andy Matthews

New Car Manager

Darren Mayne

Used Car Sales Manager

Dan Beckett

Retail Manager

Adrian Rogers

Retail Manager

Chris Wilson

Retail Consultant

Adela Mihalcova

Retail Consultant

Casey Lyons

Retail Manager

Steve Pudney

Retail Consultant

Craig Brooks

Retail Consultant

Nicki Whiskin

Business Administrator

Jane Talbot

Customer Loyalty Manager

Ross Wayland & Danny Maskell

Master Technicians

Adam Walsh

Parts Manager

Stuart De'ath

Bodyshop Manager

Dave Judd

Parts Advisor

Our Bodyshop Team

Brian Cooper

Service Advisor

Customer Reviews

Our centre star rating is based on customer satisfaction scores from real customers. It is based on information collated by BMW UK over the past 90 days of new car sales and aftersales service transactions, where the customers have subsequently elected to complete a satisfaction survey online or by phone. You will also see below customer comments, which are unedited.

I feel that they go the extra mile

Service

staff explained all the checks they were doing

Service

Professional service

Service

From initial booking to collection on completion work was all done as agreed and on time. First class.

Service

As above the treatment I received was very good.

Service

Good service from start to finish

Service

Love the video that is sent through once mechanic has completed survey - excellent idea. Car is always washed and cleaned inside and out . It was a 90minute service and I feel valued . Excellent team.

Service

Smooth and friendly service

Service

Staff were polite and efficient

Service

Used Fairfield again for a number of years and always do a good job with full explanations.

Service

Job done within time frame.

Service

Excellent

Service

Done exactly what I asked

Service

Staff are exceptional. Service was pleasant & hassle free.

Service

David, the service agent, was helpful and informative at all times.

Service

Very good service, kept up to date with progress of the work being done. Good communication and work completed within the advised times.

Service

Always polite, helpful and an immaculate showroom.

Service

Very good comms and cheaper than the price given.

Service

Excellent service. The body shop was good to fix the new windscreen well

Service

The work was carried out as required and, as usual, an informative assessment of the condition of my car was also provided.

Service

Service received

Service

Problems identified and resolved well

Service

Efficient and easy

Service

First class service from the service team at Fairfield, informed all the time by happy friendly staff services completed on time no issues

Service

Good service overall, good quality product.

Service

Friendly and helpful service from the service representative.

Service

Very satisfied with the overall experience and the use of a i3 car for a day

Service

Very welcoming. polite and friendly

Service

Efficient and followed the rules

Service

Very helpful

Service

Excellent customer service

Service

Only improvement would be collect service which isn't viable under lockdown I guess

Service

Love the videos you send through.

Service

I never expected to get a video sent to me of the service and what had been carried out which I was very impressed by. Unfortunately they didn't have any cleaners working that day so my car couldn't get a clean but was told they would owe me one ??

Service

Costs quoted accurate and delivered on with no unnecessary add ons

Service

Excellent service every step of the way. A very helpful service advisor who really went the extra mile.

Service

Give me all the info I needed quickly

Service

Very easy process and could not fault the overall service i received

Service

a very good service agent keeping us informed throughout the day

Service

Service desk were incredibly helpful, polite and kept me informed of progress with regular phone calls.

Service

All work done fine

Service

All went smoothly, although bit of a delay on collection which was a surprise when the car was in all day just for Winter Wheels swap.

Service

Very quick and informative service

Service

They appear to have completed sorting out an electrical / software issue. A very much better experience than my previous one. The garage is very busy however, they are coping with the COVID restrictions very well keeping people mobile.

Service

my car was in for a re-call and it was all very organised

Service

As stated in the previous question everything was completed to perfection.

Service

Issues with approved used car bought from Sycamore Peterborough were dealt with befitting of the premium BMW brand

Service

Very efficient

Service

Even during lockdown, a lovely welcome and friendly faces. Olga especially is a credit to you.

Service

Polite, professional friendly staff

Service

I was really happy with the service provided

Service

All nice but very expensive!

Service

It was good to know that BMW take safety seriously and recalled my car to check. I particularly like that they gave my car a mini health check and send a video to you.

Service

My car was returned to me in a very tidy state!

Service

Same answer as above plus completely kept in the picture on the progress of my cars progress within your system. Prices were quickly provided for work items identified during my visit.

Service

Staff exceptional. Excellent communication.

Service

Helpful and provide great service and aftercare assistnce

Service

Yes very good

Service

Easy check in and collection despite the Covid restrictions. Calls from BMW Fairfield staff to clarify the online booking system and sort out the erroneous emails from central BMW about brake fluid changes were excellent. Can't fault the local staff.

Service

Covid procedures good.

Service

only the covid restrictions reduced the experience

Service

Always had a good experience with Fairfield BMW

Service

Everything went smoothly with no issues.

Service

Easy to book service. Polite and helpful receptionist. Knowledgeable and courteous staff.

Service

Oil service was fine. However, when collecting vehicle, found dashcam front and rear cameras disconnected and dirty used glove covering front camera. An apology and credit against next service/repair was given

Service

Very professional

Service

Friendly and efficient service, keeping me 'in the loop'

Service

Polite, efficient

Service

Ready on time

Service

Very pleased with the service given

Service

They can't do enough to help you and they sell new cars to customers for less than they buy them for I just don't know how they do it how do they stay in business

Service

Friendly and helpful throughout

Service

All work was carried out as specified in the service schedule and I was informed of anything that needed further attention. The technician, Jake, sent me a video of the health check which was very informative.

Service

Very accommodating customer service.

Service

Always a slot when I need one and great at communicating with me.

Service

Because it was dealt with without any aggravation First class .

Service

Seamless service. Video overview is very useful.

Service

Booking in and out very good service from David

Service

This was a safety recall - but I also received a complimentary full car 'health check' at the same time. Thank you.

Service

The team I dealt with handled everything very professionally.

Service

Fairfield completed a video of all the important parts of under side of my car. very reassuring .

Service

Good communication. Very friendly.

Service

Everything was dealt with in a timely manner, no issues.

Service

The car was given a comprehensive diagnosis and the result raised my hopes in the car as I knew what needed to be done.

Service

I was kept totally informed of what was happening at all times with the progress of the service of my vehicle.

Service

Just so good

Service

The checks required were completed, communication was good throughout the booking, reminder and on the appointment date

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friendly staff

Service

Again as above on the commets.staff very professional and helpful and kept me updated on everything that was going on with the car

Service

Always made to feel I'm a valued customer.

Service

I have confidence (born of 20 years experience dealing with Fairfields) that the work undertaken is of a high quality. Questions are answered thoroughly and I felt that I got honest advice when asked for e.g. re extended warranty.

Service

MOT and service were undertaken in a timely fashion

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Excellent customer service.

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Everything is just right

Service

as above, the people are extremely efficient

Service

No issues throughout transaction

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Overall very satisfied

Service

Fairfield Garage kept me in the loop from start to finish during the service plus they carried out extra work that I requested to a successful conclusion.

Service

The service representative was very professional and answered all of my questions. Highly appreciated.

Service

The lady dealing with my car went above and beyond to help. Absolute top service given. Would highly recommend to anyone! Thank you

Service

very safe

Service

They make a customer feel like they are valued and are treated as an individual

Service

Fairfield was easy to book, easy to deal with and as pleasurable as a visit to update your vehicle can get.

Service

Good communication

Service

Very easy to deal with and always kept me updated.

Service

Great service

Service

Julia on reception and Tom were both very helpful and kept me informed on what was going on. The repair was also completed significantly quicker than i expected and I had my car back in 2 days when I had told myself it would likely be a week

Service

See information as provided above

Service

professional at all times customer service is amazing all staff are helpful and not pushy

Service

Timely response and outstanding service

Service

Would of been nice to offer a courtesy car

Service

Extremely helpful and friendly.

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Vehicle was ready to collect when required

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Great service

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As above, cant fault your service

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Resolved the problem and fixed it

Service

The service was easy to book and the staff were very pleasant to deal with, and everything was done to my satisfaction.

Service

Im disabled so for my service BMW team arranged collection and delivery of my car. I was updated along the way and had mycar back within the same day. Best customer service ever.

Service

Procedures were safe and efficient.Adhered to completion time.Easy access and completely satisfactory in these times.

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I have been coming to BMW for my servicing ever since my first BMW over 5 years ago and it always leave me satisfied. BMWs customer service and one of the best.

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very hel[ful

Service

Brought the car in for a recall, this was inspected and car was available again by lunchtime

Service

Olga in the Service team was extremely professional and efficient

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Great communication and professional staff.

Service

When you put your car in for anything at all your looking for swift professional workmanship. With Fairfield that's exactly what I got

Service

Very good experience

Sales

I can't really find fault with the experience we had at the BMW centre. Even with the restrictions we were made to feel well informed and at no point felt as if we were being restricted in any way (whilst remaining safe at all times!)

Sales

Great salesman (Steve Pudney) good knowledge of product's. Good banter and knows his levels. If (when) I come to replace vehicle I would ask for him.

Sales

The whole thing went well

Sales

Good communication

Sales

Salesman kept in contact. Up to date emails giving information on the car ie where it was in the process. Videos/ pictures of the car from the beginning to the end (showing the 'how to').

Sales

It was very good, Jay was excellent.

Sales

Was very helpful and made the effort to identify a car that met my needs.

Sales

I was kept informed of the process via phone calls, videos and update emails all the way through.

Sales

I have dealt with Fairfield BMW in the past but Jay went out of his way to make sure everything went smoothly

Sales

The sales person is very good

Sales

Brilliant service from all at Fairfield!

Sales

From start of purchase the change over of cars was quick

Sales

Although all of my negotiations were done over the phone due to Covid restrictions, I knew from previous experience I could rely on Jay Singh at Fairfield to provide a first class service and suppy the information I needed to purchase a new car

Sales

Excellent

Sales

Very pleased with everything! Quick and easy!

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Kept fully informed during the purchase and delivery period.

Sales

Good communication throughout the process, particularly during the pandemic despite staff having been furloughed.

Sales

Through these difficult times of Covid, bmw staff were extremely supportive, Didn't feel rushed felt I had undivided attention, A credit to Fairfields

Sales

As a long term customer of Fairfield, I know I can rely on and trust this dealership.

Sales

Chris Wilson kept me updated and informed all through the purchase and delivery process in very difficult COVID lockdown times, thanks Chris ??

Sales

I was completely satisfied with the experience was very simple and easy and it was the best experience I had buying a new vehicle

Sales

As stated above, very impressed and satisfied with the whole experience and wouldn't hesitate to recommend to friends and family.

Sales

It's the car I wanted at the right price.

Sales

Friendly, prompt, helpful advice. Smooth buying process. Great after sales care.

Sales

Considering the current restrictions all went well

Sales

All went smoothly Got the car when expected

Sales

Smooth transaction from start to finish

Sales

Attentive staff . Always kept up-to-date with progress towards delivery of the car . Salesman always available to answer any query .

Sales

Sof was outstanding and very accommodating. Fairfields lived up to the reputation of others.

Sales

Steve Pudney made life easy, answered every question we asked with nothing being too much trouble - the best car purchase experience I've had over 38 years.

Sales

I think during these difficult times, you was still able to offer a 1st class service and still made it an enjoyable experience.

Sales

everything was well organised. Easy to deal with and very interactive.

Sales

I considered the interaction most informative and empathetic.